Issue: October 2025

Building Community as a Business Development Strategy:

Practical ways to harness connection for clarity, opportunity, and career fulfillment

Moving Up the Value Chain

Why Professionals Must be Seen as Strategic

Your Client Experience and Referrals

Relationships Matter: Why Words And People-Based Business Drive Transformation

Why Most Sales Training Fails — and How to Make It Stick

Most sales training fails.

From Reluctant Networker to Rainmaker: Lessons from My Father and My Journey

Are You a Vendor, Preferred Provider or Strategic Partner?

Third Level SellingTM

What Lawyers Can Learn About Business Development From a Golf Pro

Conferences: It’s More Than Just Showing Up

The Power of Trust: The Pit Crew Principle

When Championship Dreams Depend on Split-Second Trust

When a Star Performer Becomes a New Manager: What Real Leaders Do Next

You just promoted your top individual contributor to their first management role.

Relationship Marketing

Proven Strategies to Acquire More Right-Fit Clients

How to Make Every BD Conversation Feel Valuable to Clients

Sara, a corporate partner at one of our client firms, recently shared something that made me grin from ear to ear: “It’s weird.

Being a Media Resource for Lawyers

Growing key clients through KAM (Key Account Management) is the low hanging fruit of business development

A New Chapter in Your Rainmaking Journey

When I launched The Rainmaking Podcast in 2020, our purpose was clear: to create a platform where ambitious professionals could engage with serious conversations about building client relationships.Thanks for reading!

Welcome to The Rainmaking Magazine

ANNOUNCING THE RAINMAKING MAGAZINE

3 Core Skills Every Field Leader Must Master