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The Rainmaking Podcast
Authors
Oliver Buchannon
Bob Potter

Bob Potter is the author of Winning In The Invisible Market: A Guide to Selling Professional Services In Turbulent Times and the Third Level Selling training series. He is also the Managing Principal of RA Potter Advisors, a marketing and sales strategy consulting practice service providers.

Issue: October 2025

Are You a Vendor, Preferred Provider or Strategic Partner?
LockSimple

Oct 5, 2025

•

5 min read

Are You a Vendor, Preferred Provider or Strategic Partner?

Third Level SellingTM

The Rainmaking Magazine
Bob Potter
The Rainmaking Magazine, +1

The Rainmaking Authority Media Group LLC

The Rainmaking Magazine serves professionals in law, accounting, consulting, and other professional services who are committed to building a stronger client portfolio.

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